The luxury of ideas

Vennari is a high fashion jewellery brand that is known for its long family history. The name is associated with exclusive jewellery, rigorous lines, soft and evanescent in their original geometry with a look to the future.

The atelier, located in the Antica Torre in Via de'Tornabuoni in the heart of Florence, reflects an understated elegance with a constant attention for detail, which makes all the difference. It is here where Vennari chose to establish his creative space where refinement and modernity converge, producing collections both personal and with distinct character.

Domenico Vennari

"When I conceive each piece of my collection, I imagine, as a prerequisite, that it is destined for those who exude the same elegance, in every sphere of life. The big challenge is to arouse a desire: it is only starting with this assumption that the luxury sector will continue to have great future".

- Domenico Vennari

"There's my father everywhere. To wear a jewel for me is how to dress as he would, with his charm.
The ease with which he does it is immediate.
It 's like when you dance, you must do it lightly."

- Giulia Vennari

Giulia Vennari

"There's my father everywhere. To wear a jewel for me is how to dress as he would, with his charm.
The ease with which he does it is immediate.
It 's like when you dance, you must do it lightly."

- Giulia Vennari

The unmistakable style of Vennari is thanks to the contemporary dimension with which Domenico Vennari has reinterpreted classic jewellery.
Giulia, their daughter and a former dancer, combines the know-how of her father with the undisputed taste of her mother when designing jewellery; as such her priority with Vennari is to create spontaneity and lightness so that the jewellery and its wearer become one.

The house combines design, innovation and character to anticipate fashion with eclectic solutions, emphasizing the intrinsic value of the jewel. Vennari creations have a strong identity, in both the development of new formal concepts and the exploration of original horizons in regards to the assembly of varied materials.
The jewels become part of a daily puzzle, with no distinction between reality and fantasy.
It is imagination that gives color to reality, and daily reality that stimulates creative inspiration.

The Vennari philosophy: emotion, pleasure, imagination.

gioiello in bocca